Bachelors of Textile Design

Undergraduate Program

Become a part of one of the top-ranked universities in Pakistan

Introduction to
Bachelors of Textile Design

The curriculum of the programme is premeditated to evolve thought process and creativity in the field of textile. At AIFD, Textile Design department provides a professional, multi-disciplined, career ready education balanced by a comprehensive design education and a global perspective. Students are exposed to new artistic and technological possibilities for all types of surfaces and fabrics. It is an infusion of knowledge and methodology which empowers students with imagination and competence to be individual entrepreneurs and to have the ability to perform in any segment of the textile industry.

What Sets Us Apart

Our faculty blends creativity, education, and social impact—driving innovation, research, and community engagement to prepare future leaders and change-makers.

Mission

Our mission is to prepare students for success in the global textile industry by equipping them with the skills needed to excel in a dynamic and evolving field. We emphasize sustainability, indigenous crafts, and cross-cultural learning, fostering their technical expertise, visual presentation, communication, interpersonal, and analytical abilities. By nurturing their entrepreneurial and technical proficiencies, we aim to shape graduates who will make meaningful contributions to the design industry and society as a whole.

Learning Outcomes

How perceptions, brand loyalty, and purchasing are created and influenced through marketing.
How to use segmentation, targeting, and positioning to develop and sustain successful brands for effective and profitable marketing.
How to conduct a competitor audit and analysis.

Changes in the digital landscape and the significance of digital marketing.
Development of digital marketing strategy.

Program Objectives (POs)

PO1	Technical Expertise in Textile Design Mastery Students will demonstrate strong technical skills and creative abilities in textile structures, surface design, material experimentation, and the integration of indigenous crafts and cultural inspirations.
PO2	Sustainability, Ethics & Responsible Practices Our student will be able to integrate sustainable practices, eco-friendly materials, and ethical processes into textile design and development.
PO3	Analytical, Research & Problem-Solving Competence Our student will be able to apply analytical thinking, material evaluation, research methods, and critical problem-solving to develop innovative textile solutions.
PO4	Professional Communication, Collaboration & Entrepreneurship Our student will be able to communicate design concepts effectively, work collaboratively in professional environments, and demonstrate entrepreneurial awareness and industry engagement.

Program Learning Objectives (PLOs)

PLO-1	Knowledge & Understanding Students will demonstrate comprehensive knowledge of textile design principles, weaving, printing, dyeing, indigenous crafts, sustainability, and global textile trends.
PLO-2	Technical & Practical Skills Students will proficiently apply practical skills in loom operations, print design, dyeing techniques, material testing, digital textile tools, and product development.
PLO-3	Creative & Cultural Design Skills Students will generate innovative textile solutions by integrating indigenous crafts, cultural research, and contemporary design aesthetics.
PLO-4	Sustainable Design Application Students will incorporate sustainable materials, processes, and responsible design strategies into textile production and design outcomes.
PLO-5	Ethics, Society & Cultural Sensitivity Students will act ethically and responsibly, showing awareness of cultural heritage, social impact, and professional ethics in textile design practice.
PLO-6	Analytical & Research Skills Students will apply analytical thinking, market research, material investigation, and problem-solving techniques to inform design decisions..
PLO-7	Problem-Solving Abilities Students will evaluate textile design challenges and develop creative, practical solutions through experimentation and critical thinking.
PLO-8	Visual & Digital Communication Students will communicate design concepts effectively through drawings, digital renderings, mood boards, technical specifications, and professional portfolios.
PLO-9	Interpersonal, Collaborative & Entrepreneurial Skills Students will demonstrate effective teamwork, professional communication, leadership capacities, and entrepreneurial readiness relevant to textile and craft industries.

Program Objectives (POs) versus Program Learning Outcome (POLs)

Program Objectives	Program Learning Outcomes
Program Objectives	PLO-1	PLO-2	PLO-3	PLO-4	PLO-5	PLO-6	PLO-7	PLO-8	PLO-9
PO-1	✓	✓	✓
PO-2				✓	✓
PO-3						✓	✓
PO-4								✓	✓

Curriculum Overview

Courses

Introduction to Fashion
Introduction to Textile
Principles & Elements of Design
Basic Drawing
Basic Drafting
Design Collection I
Print Design I
Print Design II
Print Project I
Print Project II
Weave Project I
Weave Project II
Surface Embellishment
Woven Design
Virtual Design I
Virtual Design II
Visual Merchandising
Photography
History of Textiles
Survey of Textile I
Survey of Textile II
Survey of Textile III
Textile Manufacturing
Material & Process
Emerging Fashion Trends
Internship

Elective 1
Elective 2
Academic & Professional Writing
Functional English
Communication Skills
Ethics and Social Responsibility
Islamic Studies
Pakistan Studies
World History
Sociology
Personal Development
Fundamentals of Management
Fundamentals of Marketing
Introduction to Entrepreneurship
Social Media and Internet Marketing
Art, Crafts and Calligraphy

Career Opportunities

There are many job roles within the field of digital marketing. Here are some common ones: 

Digital Marketing Manager

Oversees all aspects of a company’s digital marketing strategy, including SEO, social media, email marketing, and content creation.

Social Media Manager

Develops and implements social media strategies to promote a brand, engage with customers, and increase brand awareness.

Content Marketing Manager

Develops and manages content marketing strategies, including blog posts, videos, social media, and other digital content to engage and inform customers.

Performance Marketer

Manages paid advertising campaigns on search engines, social media platforms, and other digital channels to drive traffic and conversions.

E-commerce Manager

Oversees the online sales of a company’s products or services, including managing the website, optimizing the user experience, and implementing marketing strategies to increase sales.

SEO Specialist

Focuses on optimizing a company’s website for search engines to improve its visibility and ranking in search results.

Campuses Offering

Flexible learning designed for aspiring entrepreneurs

Main Campus

It is a purpose-built, 13-story educational...

View Campus

Ready to
Join IU?

Take the first step towards an exceptional education that will transform your career and shape your future. Join thousands of successful graduates who started their journey right here.

Don’t just dream about your future — build it with us. Our admissions team is ready to guide you through every step of your journey.

Undergraduate Program