Introduction to
Business Analytics
The Bachelor of Business Analytics program at Iqra University equips you with the skills to transform data into actionable insights for informed business decisions. This program combines business acumen with statistical analysis, data mining, and visualisation techniques, preparing you to become a valuable asset in the data-driven business world.
Learning Outcomes
- Grasp core business principles, including accounting, finance, marketing, and operations.
- Apply statistical methods and data analysis techniques to solve real-world business problems.
- Utilise data mining and modelling tools to extract valuable insights from large datasets.
- Create compelling data visualisations to communicate complex information effectively.
- Develop strong problem-solving and critical thinking skills to analyse business challenges from a data-centric perspective.
- Understand the ethical considerations and best practices for data collection, analysis, and interpretation.
- Employ effective communication skills to present findings and recommendations to stakeholders across departments.
Job Market
The Bachelor of Business Analytics opens doors to a wide range of exciting career opportunities in various industries. Graduates can pursue roles such as:
- Business Analyst
- Business Intelligence Analyst
- Data Analyst
- Marketing Analyst
- Market Research Analyst
- Financial Analyst (with Data Analytics focus)
- Operations Analyst
- Risk Analyst
- Data Scientist (Junior)
This degree also serves as a strong foundation for further education in business analytics or related fields like data science, business intelligence, or information technology.
Curriculum
- Functional English
- Introduction To Mathematics
- Applications Of ICT
- Islamic Studies
- Fundamentals of Management
- Academic & Professional Writing
- Pakistan Studies
- Professional Ethics And Morality
- Micro Economics
- Introduction To Calculus
- Programming Fundamentals
- Civics And Community Engagement
- Environmental Studies And Sustainability
- Fundamentals of Marketing
- Financial Accounting Principles
- Business Analytics
- Ideology And Constitution Of Pakistan
- Introduction To Entrepreneurship
- Personal Development
- Culture, Media And Society
- Introduction To Database System
- Business Statistics
- Philosophy And Critical Thinking
- Artificial Intelligence
- Computational Analysis For Decision Making
- Principles Of Finance
- Applications Of ICT Lab
- Analytics Programming (Python)
- Introduction To Cyber Security
- Introduction To Machine Learning
- Communication Skills
- Web Programming Languages
- Marketing Planning & Applications
- Research Methods And Skills
- Macroeconomics
- Operations Research
- Internship
- Research Project I
- Cost Accounting
- Data Mining For Business Decisions
- Business Intelligence
- Financial Management & Applications
- Organizational Behavior
- Research Project II
- Big Data Analytics And Visualization
- Tools & Techniques Of Data Science
- Human Resource Theory & Practice
- Project Management
- Deep Learning For Business Intelligence
Campuses Offering