Undergraduate Program

Bachelor of AI & Digital Media

Become a part of one of the top-ranked universities in Pakistan

Explore Now

Introduction to
Bachelor of AI & Digital Media

The BS AI & Digital Media program offers an interdisciplinary approach, bridging artificial intelligence and digital media to meet global industry demands. Emphasizing on hands-on learning experience with the help of cutting-edge AI workstations, high-performance editing tools, and advanced analytics software, the program prepares students to address various ethical challenges in AI and media. Graduates are prepared for diverse careers, including AI Engineer, Digital Content Strategist, Media Analyst, and AR/VR Developer, with opportunities in media analytics, emerging technologies, and digital media strategy.

Learning Outcomes

  • Gain technical proficiency in AI frameworks such as TensorFlow and PyTorch, along with Python programming.

  • Demonstrate creative innovation by leveraging AI in storytelling, content creation, and interactive media.

  • Develop analytical expertise in data analysis, media analytics, and problem-solving.

  • Cultivate ethical awareness regarding data privacy, algorithmic bias, and social responsibility in AI practices.

Campuses Offering

Flexible learning designed for aspiring entrepreneurs

No posts found.

Ready to
Join IU?

Take the first step towards an exceptional education that will transform your career and shape your future. Join thousands of successful graduates who started their journey right here.

Apply Now – Start Your Journey

Don’t just dream about your future — build it with us. Our admissions team is ready to guide you through every step of your journey.