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Muhammad Shoaib Sajid

Senior Lecturer

PhD in Media Communication with specialization in “FilmStudies” from SMIU, in progress since Spring 2020

Fellowship in Higher Education Teaching from Advance HE, UK in progress since 2022

Diploma in HigherEducation Teaching from South California (South Cal) University, UnitedStates of America

MS in Media Sciences with specialization in “Film”and “Advertising from IQRA University

MBA in Media Management from PAF-KIET

BBA in Marketing with specialization in Advertisingfrom PAF-KEIT

About

I am a result-driven, self-motivated, and resourceful individual, seeking new responsibilities irrespective of reward and recognition. My educational journey reflects a deep commitment to the field of media and communication, with a strong emphasis on film studies and higher education teaching. I am currently pursuing a PhD in Media Communication with a specialization in Film Studies from Sindh Madressatul Islam University (SMIU), which I began in the spring of 2020. Concurrently, I am engaged in a Fellowship in Higher Education Teaching from Advance HE, UK, since 2022.
Prior to this, I completed a Diploma in Higher Education Teaching from South California (South Cal) University in the United States from 2018 to 2020. My academic foundation in media sciences was laid with an MS from IQRA University, specializing in Film and Advertising, achieved between 2009 and 2011. Complementing this, I hold an MBA in Media Management from the Pakistan Air Force – Karachi Institute of Economics and Technology (PAF-KIET), completed in 2008-2009, and a BBA in Marketing with a specialization in Advertising from the same institution, earned from 2005 to 2008.
My early academic pursuits included a Higher Secondary Certificate in Pre-Engineering from Marsons College, completed between 2002 and 2004, and a Secondary School Certificate in Science from ST. Paul’s English High School, where I studied from 1992 to 2002. This diverse educational background has equipped me with a comprehensive understanding of media, communication, and educational methodologies, driving my passion for continuous learning and professional development.

Area of Expertise

My research interests lie primarily in the field of filmmaking, with a particular focus on understanding the profound impact of film on society and culture. I am deeply fascinated by the narrative power of cinema and its ability to influence public perception, shape cultural identities, and drive social change. My PhD research delves into these dynamics, exploring the multifaceted effects of film on audiences and its role as a medium for storytelling and communication. Through my work, I aim to contribute to the academic discourse on film studies, offering insights into the ways films reflect and affect the human experience.

Publications & Research Work

Dr. Muhammad Shahnawaz Adil

Dr. Muhammad Shahnawaz Adil is an Associate Professor of Leadership and Strategic Management at Iqra University, Karachi. He holds more than 17 years of full-time university teaching, research, mentorship, and graduate thesis supervision experience. Additionally, he has been serving as the Cluster Head (Management) since January 2020 at the Main Campus. He is currently a member of the advisory and review boards of 18 national and international scholarly journals. 

He has presented various research ideas at international conferences abroad and has published over 25 research papers in national and international journals with 700+ Google citations. He has also authored a monograph on Leadership and Strategy published in Germany. He is an HEC-approved PhD supervisor and five Ph.D. candidates are going to complete their doctoral thesis under his sole supervision. In addition to supervising several industrial projects, 32 MPhil and hundreds of MBA students have successfully passed their research thesis in the Management discipline under his sole supervision. His research interests include the dark side of leadership, workplace mistreatment, multilevel modeling, and creative performance in higher education. He completed a ten-day comprehensive Training of Trainers conducted by Sindh HEC in May 2023.

Dr. Shahnawaz earned his Ph.D. degree in Management from an AACSB and AMBA-accredited business school of Malaysia in 2021. Earlier, he received his MPhil from Iqra University, a ‘triple-crown’ (AACSB, AMBA, and EQUIS-accredited) MBA from Newcastle University (UK), Postgraduate Diploma from Stratford College London (UK), and B.Sc. (Honours) with Distinction from London Metropolitan University, UK. He has secured seven consecutive distinctions in his academic career and has clinched First Class First Position at Sindh Board of Technical Education. He has been associated with Iqra University as a permanent faculty member in the Department of Business Administration since August 2008. His main hobbies include horse-riding, playing scrabble, cooking, bird-farming, and long driving.

  • Impact of Globalization and Bollywood Cinema on theYouth of Chanesar Goth, published in Pakistan Journal of Media Sciences, 2021
  • Editor-in-Chief of Cricland (http://cricland.wordpress.com/)
  • Member of Creative circuit (PAF-KIET) and have written articles for the magazine “Student-o-clock”.
  • Member of School magazine committee at ST. Paul’s in 2002.