Our Purpose
To immerse students in the dynamic world of marketing, equipping them with practical knowledge and hands-on experience in branding, digital marketing, and market research. This club seeks to empower students to become proficient marketers who can create impactful campaigns and strategies, driving success for organizations and brands. By organizing workshops, campaigns, and collaborative projects with industry experts, the society fosters a learning environment where students can develop essential marketing skills, enhance their creativity, and gain real-world marketing experience.
Our Objectives
- Conduct marketing campaigns for campus events and initiatives.
- Arrange workshops and training sessions on digital marketing, branding, and market research.
- Create opportunities for members to work on real-world marketing projects with local businesses.
Society Events
From Curious Prompts to Clever Campaigns – A Workshop by Josh Bircham
Iqra University hosted a hands-on workshop on April 29, 2025, exploring the intersection of digital marketing and artificial intelligence. Titled ‘Digital Marketing in the Age of Artificial Intelligence (AI),’ the session was led by Josh Bircham, Course Leader – Digital Marketing at Robert Gordon University. With his global perspectives and
Chairman PMYP, Rana Mashhood Ahmad Khan Unveils Vision for Youth at Iqra University
Demonstrating a strong commitment to youth empowerment and national progress, Iqra University (IU) hosted a landmark event centred around the
Iqra University and Robert Gordon University (Scotland) Unite for International Academic Collaboration
In a ground-breaking move to strengthen academic ties, Iqra University (IU), Pakistan and Robert Gordon University (RGU), Scotland have joined
Our Campuses