DIGITAL MARKETING
Artificial Intelligence is transforming Digital Marketing to remain competitive and optimize marketing spend in the new digital landscape. This course will help students comprehend and connect with clienteles in entirely new and innovative ways. It will enable students to explore game-changing digital marketing strategies and tactics that organizations are deploying. This course is designed for marketers and leaders who want to broaden their understanding of cutting-edge digital marketing techniques and develop a working understanding of data analytics.
LEARNING OUTCOMES
Upon successful completion of the program, candidates will be familiar with Digital Marketing and be able to:
Understand digital marketing and its disruption of the traditional marketing mix.
- Be aware of the online consumer journey and how to effectively target their customers.
Understand the role of the core digital marketing channels and learn how to optimize using metrics: SMART goals, conversion optimization, A/B tests, attribution, and experimentation.
- Set clear objectives for the different digital marketing channels.
- Earn a degree certificate to share with their professional network as well as unlock access to career support resources to help them kickstart their new career.
- Set clear objectives for the different digital marketing channels.
JOB MARKET
Lorem ipsum dolor sit amet, eruditi lobortis ea nam, ei timeam convenire expetenda usu. Sit in propriae deserunt, posse mazim liberavisse mei ne. Id est ludus vocent saperet, usu accusata oportere id. Affert doctus vim in.
Elitr quidam voluptua at eum, sit ea summo tincidunt, sed et eius utamur dolorem. Dicit laoreet meliore at his. In viris ridens pri, ad vim dicat utinam hendrerit, possit vituperata qui no. Augue sanctus te vix, et sonet nostro pri.
Qui ut essent omittantur, molestie platonem dissentias an pro. Option accusamus mea no, omnium referrentur ea mea, mea no posse intellegebat. Altera nostrud fabellas eam cu, justo dolores est in.
| Course Type | Course Code | Course Name |
|---|---|---|
| University Mandatory | CD0001 | Some Course Name |
| University Mandatory | CD0002 | Some Course Name |
| University Mandatory | CD0003 | Some Course Name |
| Common Option | CD0004 | Some Course Name |
| Common Option | CD0005 | Some Course Name |
| Common Option | CD0006 | Some Course Name |
| Core Course | CD0007 | Some Course Name |
| Core Course | CD0008 | Some Course Name |
| Elective | CD0009 | Some Course Name |
ENTREPRENEURSHIP
The Associate Degree Entrepreneurship Program is designed so develop and foster entrepreneurial mindset among students and help them understand the various stages of the entrepreneurial development. The aim of this program is to ensure that the end-product of this program would be a functioning enterprise. This program is curated to develop students with entrepreneurial mind-set so they can create new ventures within and outside existing enterprises. So, in the long-run, the graduates of this program will be job creators and not job-seekers.
The main goal of the program is to develop students’ knowledge about entrepreneurship, startups and customer validation
LEARNING OUTCOMES
After completing the program, a student will be able to:
- Understand the functional principles of Entrepreneurship.
Plan, design, launch and manage entrepreneurial ventures.
Implement ideation, networking, experimentation, execution, breakeven, growth, and investment in entrepreneurial projects.
- Satisfy wants or needs in the community by creating an innovative product, service or event.
- Find solutions to problems in the market and improve situation for the target audience.
JOB MARKET
Lorem ipsum dolor sit amet, eruditi lobortis ea nam, ei timeam convenire expetenda usu. Sit in propriae deserunt, posse mazim liberavisse mei ne. Id est ludus vocent saperet, usu accusata oportere id. Affert doctus vim in.
Elitr quidam voluptua at eum, sit ea summo tincidunt, sed et eius utamur dolorem. Dicit laoreet meliore at his. In viris ridens pri, ad vim dicat utinam hendrerit, possit vituperata qui no. Augue sanctus te vix, et sonet nostro pri.
Qui ut essent omittantur, molestie platonem dissentias an pro. Option accusamus mea no, omnium referrentur ea mea, mea no posse intellegebat. Altera nostrud fabellas eam cu, justo dolores est in.
| Course Type | Course Code | Course Name |
|---|---|---|
| University Mandatory | CD0001 | Some Course Name |
| University Mandatory | CD0002 | Some Course Name |
| University Mandatory | CD0003 | Some Course Name |
| Common Option | CD0004 | Some Course Name |
| Common Option | CD0005 | Some Course Name |
| Common Option | CD0006 | Some Course Name |
| Core Course | CD0007 | Some Course Name |
| Core Course | CD0008 | Some Course Name |
| Elective | CD0009 | Some Course Name |
ISLAMIC BANKING & FINANCE
The Associate Degree in Islamic Banking and Finance is being designed and introduced in response to the fastest growing demand of Islamic finance professionals by Islamic financial industry locally as well as globally. It is a well versed program that will help the students in contributing in the national as well as international banking sector, in particular, and other Islamic financial institutions, in general. The program aims to develop graduates with a strong foundation of Islamic banking and finance, and to prepare students to be able to address the ongoing challenges faced in this sector.
LEARNING OUTCOMES
Associate Degree in Islamic Banking & Finance aims to:
- Develop a strong foundation of Islamic banking and finance.
Produce competent graduates with the knowledge of Shariah, Accounting, Economics, Micro-finance, Corporate finance, Legal Shariah and Social Issues.
Cater the growing demand for human resources in the area of Islamic finance by the industry and academia.
- Enable students to evaluate the nature and scope of the Islamic finance industry in relation to its conventional counterpart.
JOB MARKET
Lorem ipsum dolor sit amet, eruditi lobortis ea nam, ei timeam convenire expetenda usu. Sit in propriae deserunt, posse mazim liberavisse mei ne. Id est ludus vocent saperet, usu accusata oportere id. Affert doctus vim in.
Elitr quidam voluptua at eum, sit ea summo tincidunt, sed et eius utamur dolorem. Dicit laoreet meliore at his. In viris ridens pri, ad vim dicat utinam hendrerit, possit vituperata qui no. Augue sanctus te vix, et sonet nostro pri.
Qui ut essent omittantur, molestie platonem dissentias an pro. Option accusamus mea no, omnium referrentur ea mea, mea no posse intellegebat. Altera nostrud fabellas eam cu, justo dolores est in.
| Course Type | Course Code | Course Name |
|---|---|---|
| University Mandatory | CD0001 | Some Course Name |
| University Mandatory | CD0002 | Some Course Name |
| University Mandatory | CD0003 | Some Course Name |
| Common Option | CD0004 | Some Course Name |
| Common Option | CD0005 | Some Course Name |
| Common Option | CD0006 | Some Course Name |
| Core Course | CD0007 | Some Course Name |
| Core Course | CD0008 | Some Course Name |
| Elective | CD0009 | Some Course Name |
TOURISM & HOSPIATALITY
Associate Degree in Tourism & Hospitality Management is designed to equip students to act responsible in the field of management, marketing, financing and planning through a combination of coursework, fieldwork placements and practical projects. The program offers the projection and prospects to enter into most dynamic and lucrative industry. The importance of tourism and its contribution in the national economy cannot be ignored as the country is loaded with attractive and scenic beauty to attract tourists from the world.
LEARNING OUTCOMES
After completing the program, a student will be able to:
Understand the functional principles of hospitality and tourism business industry.
Develop an array of leadership skills and competencies to resolve conflict and leading positive changes in the society.
Develop the appropriate knowledge, values and skills that support the development of the industry.
- Demonstrate professional and responsible behavior in customer services.
JOB MARKET
Lorem ipsum dolor sit amet, eruditi lobortis ea nam, ei timeam convenire expetenda usu. Sit in propriae deserunt, posse mazim liberavisse mei ne. Id est ludus vocent saperet, usu accusata oportere id. Affert doctus vim in.
Elitr quidam voluptua at eum, sit ea summo tincidunt, sed et eius utamur dolorem. Dicit laoreet meliore at his. In viris ridens pri, ad vim dicat utinam hendrerit, possit vituperata qui no. Augue sanctus te vix, et sonet nostro pri.
Qui ut essent omittantur, molestie platonem dissentias an pro. Option accusamus mea no, omnium referrentur ea mea, mea no posse intellegebat. Altera nostrud fabellas eam cu, justo dolores est in.
| Course Type | Course Code | Course Name |
|---|---|---|
| University Mandatory | CD0001 | Some Course Name |
| University Mandatory | CD0002 | Some Course Name |
| University Mandatory | CD0003 | Some Course Name |
| Common Option | CD0004 | Some Course Name |
| Common Option | CD0005 | Some Course Name |
| Common Option | CD0006 | Some Course Name |
| Core Course | CD0007 | Some Course Name |
| Core Course | CD0008 | Some Course Name |
| Elective | CD0009 | Some Course Name |
ACCOUNTING & FINANCE
Associate Degree in Accounting and Finance at Iqra University prepares students for a rewarding career in the field of accounting and finance. Along with mastering accounting and finance skills and knowledge, this program will help students develop communication & interpersonal skills, critical thinking and decision making. Moreover, the degree will enable them to apply knowledge to solve problems and to create value in the said field.
The program will enable participants to deal with financial records and figures and help organizations make efficient decisions based on financial analysis. The two-year Associate Degree will help accounting professionals create, update, review, and maintain accounting records and will play a key role in the overall operation of an organization.
The two-year associate degree in accounting and finance will build foundational skills in financial accounting, cost accounting, financial management and business law & taxation. The degree will serve students as a first step in their professional advancement.
LEARNING OUTCOMES
After completing the program, a student will be able to:
Explain core concepts in Accounting and Finance.
Analyze Businesses’ accounting and finance related problems and formulate optimal solutions in local and global context.
Use technology as appropriate to analyze financial and non-financial information.
Communicate through oral and written means by using appropriate technology.
Demonstrate interpersonal and intrapersonal skills in groups and teams.
- Exhibit work ethics and promote sustainable development goals.
JOB MARKET
Lorem ipsum dolor sit amet, eruditi lobortis ea nam, ei timeam convenire expetenda usu. Sit in propriae deserunt, posse mazim liberavisse mei ne. Id est ludus vocent saperet, usu accusata oportere id. Affert doctus vim in.
Elitr quidam voluptua at eum, sit ea summo tincidunt, sed et eius utamur dolorem. Dicit laoreet meliore at his. In viris ridens pri, ad vim dicat utinam hendrerit, possit vituperata qui no. Augue sanctus te vix, et sonet nostro pri.
Qui ut essent omittantur, molestie platonem dissentias an pro. Option accusamus mea no, omnium referrentur ea mea, mea no posse intellegebat. Altera nostrud fabellas eam cu, justo dolores est in.
| Course Type | Course Code | Course Name |
|---|---|---|
| University Mandatory | CD0001 | Some Course Name |
| University Mandatory | CD0002 | Some Course Name |
| University Mandatory | CD0003 | Some Course Name |
| Common Option | CD0004 | Some Course Name |
| Common Option | CD0005 | Some Course Name |
| Common Option | CD0006 | Some Course Name |
| Core Course | CD0007 | Some Course Name |
| Core Course | CD0008 | Some Course Name |
| Elective | CD0009 | Some Course Name |